New LinkedIn Analytics: More Insight Into Followers & Top Posts

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LinkedIn is presenting new analytics information for users with more insight into their followers and top-performing posts.

These updates broaden on the developer analytics presented earlier in the year, giving users higher access to actionable data.

Here’s more about the new data rolling out today and where to find it.

Fan Development With Time

Image Credit: LinkedIn Track your fan growth with time

with new information readily available in the Audience tab. LinkedIn notes you can use this data to determine what is sparking development in followers. For example, you might discover your LinkedIn followers increase each time you have a speaking chance.

“This information can help them figure out if a conversation subject, new visual format, or speaking chance might have influenced their follower growth, helping them inform their technique moving forward.”

New Demographic Tools

Below the new follower development section in the Audience tab, you’ll discover a brand-new area called Demographics.

The Demographics section summarizes your fan base, listing task titles, locations, industries, seniority, business size, and company names.

This data can supply a deeper understanding of the audience you’re creating material for, which can help with developing more effective posts.

Alternatively, you might find you’re not attracting the desired audience, which is a sign to adjust your content method.

Leading Performing Posts

Image Credit: LinkedIn See up to 3 of your top-performing

posts in the Posts tab. Top posts are ranked by either

impressions or interaction over a picked date variety. This data will provide insight into what material

resonates with your audience, so you can recognize and share more of what’s working. Featured Image: Tada Images/Best SMM Panel